February 17th, 2005



If It Ain't Broke....

HOLLYWOOD, CA-February 17, 2005 — The cartoonists at Warner Brothers have given one of the nation's most-beloved cartoon characters a makeover. Will you like what they have in mind?

slide show IMAGES: The new "Loonatics"

The old look of the cartoon character Bugs Bunny is saying "That's all folks!" to the generations who grew up with him. Bugs, the Road Runner and other Looney Tunes cartoon characters are getting a new look and even new names.

The "reimagined" Bugs Bunny is going to be renamed "Buzz" and star in a new series called "Loonatics." The series will be set in the future and will feature a tough-talking rabbit with laser eyes and who is a martial arts expert. Even Daffy Duck will get a techno-update with built-in sonar.
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President of Warner Brothers Animation, Sander Schwartz says it was time for a change.

Sander Schwartz/President of Warner Brothers Animation: "What we're doing is taking Bugs Bunny, a classic and changing him for the kids – making him fresh, cool and hip."

"Loonatics" starring Buzz Bunny and friends will be set in the year 2772 and, according to Warner Brothers, the characters will display the same wit and humor as the classics.

But for the parents out there who still love the classic bugs – he'll still be around.
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